Archives March 2021

Facts about Mobile Apps

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Facts about Mobile Apps You Didn’t Know

Technology has brought a significant change on our lives. The difference it makes is not limited to just bringing change, but it has brought a complete transformation in the way we used to live our lives. In fact, some mobile app revenue has risen to the point where it exceeds the total GDP of well-developed countries.

The impact of mobile apps has now been rooted deep in our lives that we cannot even think of living without these apps. For instance, there are some apps that we frequently use on a regular basis, like WhatsApp and Uber. People who have made these apps a part of their lives must find it difficult to carry their routines without using these apps.

There are billions of mobile apps in leading mobile app stores, and they are responsible for generating billion-dollar revenues for mobile app development companies and advertisement agencies. Apps have become a vital part, and they are going to stay here. Moreover, entrepreneurs and app developers are filling the gaps in society and developing apps that offer perfect solutions to the problems prevailing in our lives. The following are some of the interesting facts about mobile apps.

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  1. Did you know that at least 69-87% of average time spent by the users is on mobile apps and less on a website? Yes, this is an interesting fact about the mobile apps which has become a ferocious driving force for developers to develop flawless and innovative mobile apps. Quality and ease of functionality ignite a huge amount of interest among the users, and they happen to spend a lot of time on mobile apps.
  2. A report by Marketing Land says that mobile advertising will account for at least 72% of all the digital ad spending in the US by 2019. This fact means if you want to earn digital ad revenue then focus on mobile apps and let the money follow you.
  3. Android has more downloads, but iOS has a much higher revenue. Along with this there is one more predicted fact that there will be almost 269 billion mobile app downloads in total by the end of 2017.
  4. At least 83-85% of the users believe that it is important they should have a unified experience across all the mobile devices. This fact about mobile apps suggests there is a need to build apps for all the best mobile platforms. Also, all the mobile apps should look similar on all the platforms they are being used.
  5. On average, an adult spends 4 hours and 39 minutes on communications mobile apps in the US. Time duration may vary in different parts of the world. However, this is around 1/5th of the day. This translates into a enormous potential of communication apps such as Whatsapp, Snapchat, Messanger, and Tinder.
  6. The young generation, as well as the users of over 50 age group, are passionate about shopping via mobile apps. Analytics anticipate that by 2024, 42% of retail sales will include apps to a great extent. They might be playing an integral role in checking prices, research work or in regards to the purchase of the product.
  7. At least 85% of B2B marketers are the firm believers of the fact that mobile apps hold an immense importance in content marketing. Yes, this is true and that means mobile apps should not be considered only as productivity enhancers or retail apps. In fact, mobile apps should be regarded as one of the most powerful marketing tools.
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  9. For 42 percent of the mobile app developers iOS app development is the first choice whereas 31 percent of the app developers choose Android app development.
  10. US citizens spend at least 129.4 billion minutes per month on mobile apps. Bigger picture is that there are 101.8 million US citizens who use mobile apps

These apps are bringing a lot of opportunities in every field. The above-mentioned facts about mobile apps add insights about the value of mobile apps in today’s life. Many new and exciting apps have changed the perspectives in our lives. No matter what profession you have, you can find many apps that benefit you and help you in your industry. Whether you are a marketer, chef, engineer, artist, teacher, student, or any other professional, you can grow at a higher pace by making use of some useful mobile apps. Thus, these apps help you implement the latest technology in a way that can benefit your business. If you are interested in mobile app development Perpetuum Code is here to help you. Get in touch with us, we can help you!

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I have an idea for an app!

16 ESSENTIAL QUESTIONS YOU NEED TO ANSWER IF YOU WANT A WEBSITE

Do you need a website? There is no question about it. To compete in today’s uber competitive market you need a strong online presence. We are not just talking a Facebook page. If you run a local business, regardless of your geographic target area, you’d better be thinking online, social and mobile. The first component – and perhaps the most essential – of this strategy is your company website.

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When you go to the local computer software company you need to be ready to answer the following questions:

  1. How can we help you?
  • Your answer should be clear, simple, and understandable – “I would like a (new) website for my business, or I would like a redesign to my current website”.
  1. Describe your business in a few sentences and tell us more about the products/services you offer.
  • This is essential because the web developer needs make the picture about your business (what kind of business you have (local, national, international), the sector/industry)
  1. What kind of website does your brand need?
  • Here you need to present your picture that you have imagined about your ideal website to the web developer. Sharing your ideas and the smallest details are particularly important step for developing the perfect business web site!
  1. What is the #1 goal of your site? You should check with one of the bellow answers.
  • List building (Representative)
  • Selling the product
  • Number of products you are selling.
  • Who will enter your products?
  • Booking a service
  1. Do You Any Special Hosting Requirements (domain name or hosting account)? explanation: Web Hosting is an account on a computer (aka server) that can store and serve website files via the Internet. Domain Registration is leasing a human-readable word (e.g., amazon.com) that directs people to specific website files via a browser.
  • Yes No
  1. Is this website for a new or established business?
  • Yes No

This information will help the web developer to know if you have a brand already made. This question may lead to another question: If it is a new business, do you have a logo? because the web developer will need to collect all the necessary content and information to build you the necessary website. In the case where you do not have a logo, they will offer you the possibility to make you a new logo or redesign the current logo.

  1. Do you already have a website? If it is a new established business, you may need a website for the first time or you may want a redesign on your current website. If you answer with yes, the web developer will ask you what is wrong with your current website? (ex: look, performance, content, hosting company, user experience)
  • Yes No
  1. What would be the navigation on your new website? How many pages should be designed? If you do not know how many pages should your website have, check our blog: How Many Pages Should My Website Have?
  2. What image, look, or feel do you want your brand’s website to portray? Do not be afraid to tell your ideas, even if they sound crazy to you, they will help the web developer a lot!
  3. Do you have specific company colors that need to be used?
  • Yes No
  1. What Is Your Marketing Strategy? Do you have a marketing specialist, or you want us to do your marketing? Explain to the web developer what would you like this website to accomplish, what is your goal: Get more customers? Brand awareness? Get more leads? Grow your social media following? Or maybe get more sales from repeat customers?
  2. Do you have social media? Answering this the web developer will know what the current situation is following your brand on the internet. If you have you should specify which one (Facebook, Instagram, Twitter, or YouTube)
  • Yes No
  1. Is there any existing research data we can use? For building a website you need to provide with content (text, pictures). In the case where you do not have pictures, he can recommend you the company’s photographer to come and take pictures. Also, you need to answer if the content and/or images be solely your own or will there be copyright issues?
  2. Will video or audio be a part of the new website? This will help to the web developer to know how much hosting space will need to be allocated for them.
  3. How collaborative would you like to be?
  • Weekly
  • Monthly
  • Quarterly
  • Yearly
  1. Finally, you need to answer What is your time frame for total project completion (a year, month or weeks)?